SYRACUSE, N.Y (NCC NEWS) — Gerber is looking for a new “spokesbaby”. Each year for the last ten years the company has searched for a new look for its advertising campaign. The family of the baby selected will win $25,000.
The criteria — visual appeal, expressiveness of the child, and a look consistent with Gerber’s heritage –according to its website. Families should submit their photos by Feb. 21 at this Gerber website.
