Syracuse, N.Y. (NCC News) – After close to nine years, Resource Cycling moved their location to increase their business.They do more than bike repairs. They are involved in the community whenever they can and provide their customers with advice on training, how to ride and where to ride.
The shop is now surrounded by a lot of car traffic and is situated by a bike trail and a coffee shop. Resource Cycling hopes to stay a resource to its community despite the emergence of e-bikes and the internet’s dominance.
The bike shop’s customers may not buy their bikes in the store but Resource Cycling owner Jeremy Clay finds other ways to be of assistance.
“We do our best to contact those companies and see if we can make connections with them so if a customer goes online and wants to purchase a bike from that company, they can have it shipped directly to us,” said Clay.
Clay sees the e-bike technology as beneficial for not only helping people get involved in cycling, but also for his business.
“We’re working on one that’s 20 years old trying to find the problems with it, for the customer to get it back up and running because it’s his daily bike,” said Clay.
The trend of sales moving to the internet may instill fear into small businesses but Clay says that if you don’t embrace it, you will alienate your customers. With the internet’s dominance, Clay acknowledges what is most important for small business to survive.
“You need to do something and be in a place thats going to give you the proper traffic flow for what your customer base is,” said Clay.